Corporate restaurants services
Food-tech startups are growing fast, and are competing big old fashion onsite corporate restaurants. Compass-Group is one them. The company needed to be more digital and to offer better services to stay the preferred choice of its clients.
Main missions
Run the first UX oriented user research of the company
Design a smart checkout
Design the customer mobile application
User Research
To collect insights for the incoming projects and offer a better vision of the customers to commercials.
I set up the protocol and ran the research phase with the help of a junior designer.
150 observed customers
food choices and checkout habits
7 corporate restaurants visited in France
with various structures, sizes, locations
30 interviews of 30mins
to understand better theirs working days, expectation regarding food and breaks
4 personas designed
and a training to help decision makers of the company understanding and using them
The Smart Checkout
To improve the restaurant’s flow and make the checkout faster
I was in charge of designing the digital experience, took part into the design of the onsite experience, and ran the user test of both of them at several stages of the process.
The digital experience
Define the global and detailed user journey: when log in, when paying, how to handle errors of the food detector or contactless paiement...
Design the UX of the screens, working with a UI designer and build a prototype and test it to improve the flow.
The onsite experience
Design the journey from the restaurant trough the checkout zone and how users will interact with the machine components.
Brief the product designer and choose a design.
Observe and interview onsite after launch of a prototype machine in a restaurant to improve the use rate.
The mobile application
To stay in touch with clients throughout their working day
Several versions of a mobile application had been released for the last 2 years. All were full of technical issues and with no clear goal: people didn’t know what it offers and were not using it.
Planning and leading a 3 days design sprint to define the value and main features of the app.
Wireframing and team working with a UI designer.
Prototyping and user testing to improve usability.
